Michail Antonio became West Ham's outright top scorer in the Premier League in a dominant victory for the Hammers over 10-man Leicester City at London Stadium.
Antonio celebrated by lifting a cardboard cut-out of himself after scoring his 48th top-flight goal to break Paolo di Canio's club record.
The 31-year-old added a second four minutes later to wrap up an impressive win for David Moyes' side.
It is only the second time the Hammers have won their opening two fixtures of a Premier League campaign.
Antonio later told the club's website: "It's a nice little cut-back [from Declan Rice], control [from me], open the goal up and put it in the far corner.
"It would have been beautiful if I'd have broken it outside the box – Kasper Schmeichel pulled off a great save from me [moments earlier].
"I don't just want to beat the record by one or two – I want to beat it by loads so the next person trying to get up there isn't going to beat me.
"The goal started off my little roll to go. I beat the record, and now I'm beating it by two – hopefully I can beat it by, maybe, 20!"