"I am from South Brazil, we are different. But in my culture I never say "I will win this, this or that". I am more modest.
"Maybe Mourinho says "I win" and afterwards if he does not win it causes problems because the manager is not playing. It's the players and if they make a mistake you then have to say 'It is the players who are bad'.
"I will never do that. Never. You are the man who must take responsibility."
The Brazilian continued: "I want to make Chelsea loved around the world, like Barcelona and Manchester United.
"It's a surprise for me that people say Chelsea are unpopular, because when we went to China they cry for Chelsea, they love Chelsea. It's a big surprise people don't like us in England.
"In Russia, in Malaysia, it's better, but maybe not yet in Brazil or South America. Chelsea is a club that is a growing name. If we win one or two big competitions I'm sure we will have fans all over the world.
"Maybe it won't be the same as Madrid, Manchester or Milan because our history is not the same and you don't make a history in two, three or ten years. Maybe in 20 or 50 years Chelsea will be on that level."