Newcastle United insist they will not cash in on Andy Carroll.
Toon owner Mike Ashley has laughed off suggestions that he could be tempted by the fact Carroll is now being valued in the £20million bracket.
A source close to the Magpies chief is adamant that richer rivals such as Manchester City, Manchester United, Chelsea and Tottenham will not be able to steer Ashley away from his policy simply by waving their cheque books.
A Toon insider told the Sunday Mirror: "Mike is fully aware what a valuable asset Newcastle have in Andy Carroll.
"But he believes it is on the field where Carroll is the biggest asset to the club.
"He knows that any club worth its salt will be looking at Carroll, but he's not for sale at any price."