Richard Arnold is being dubbed 'king maker' at Manchester United.
The Daily Star Sunday says it is the likes of managing director Arnold, who haven the real power to force immediate change in the Old Trafford dug out.
Arnold, 41, is on the main board and a hugely-influential voice among the corporate hierarchy as he is responsible for the club's fast-growing global empire.
His advice is all-important to American owners, the Glazer family. If he thinks David Moyes must go, the NFL tycoons are likely to act.
And it is the potential damage from on the pitch is doing to the revenue streams around the world which will ultimately dictate whether United stick or twist.
