Italian Football Association vice-president Demetrio Albertini feels that Mario Balotelli has to smarten up his act in order to fulfill his enormous potential.
The 21-year old continues to play the fool both on and off the pitch for club and country and Albertini says it is important he learns valuable lessons so he can grow as both a person and a footballer.
"We need to show Mario the luck he has and how he is in charge of his own future," former Italy international Albertini told Sky Sport Italia.
"He is a very nice lad who behaves well within the Italy group, but sometimes he mixes up football with the media aspect.
"We know he is a great champion, but his attitudes are not ideal at times.
"However, he has time on his side and he can continue to develop his game on and off the pitch."