Everton boss David Moyes admits he attempted to manage Wayne Rooney like Manchester United counterpart Sir Alex Ferguson had handled Ryan Giggs.
The approach of Everton's manager, who once substituted a disgusted Rooney at Bolton a few days after he had flown to Madrid to take part in a Coca-Cola commercial, followed the example set by the striker's current coach.
Moyes said: "All I ever wanted to do was handle Wayne like Sir Alex handled Ryan Giggs. I looked at it and thought 'Who could guide me?' The only person who came close to Wayne Rooney for me was Charlie Nicholas. We drove to work together at Celtic, I watched him in action and I remember all the 'fun-time Charlie' stuff, but he was a great player.
"But the only person in management who I could see where it would come from was how Sir Alex managed Ryan Giggs. Look at Giggs now; he could be a representative of Manchester United for the rest of his life and my idea was to try and keep Wayne on a similar path."