Burnley boss Sean Dyche is working the mind games to keep his players motivated.
The Clarets' first goals for 47 days, including a 96th minute Ross Wallace strike, rescued a 2-2 draw at Leicester City and had Dyche praising the spirit of his side.
"Virtually everyone outside our club thinks we're doomed about one minute after we got promoted last season," said Dyche, "I'm happy to say we don't think that.
"We haven't spent a lot of money and we've got a group where many haven't played regularly in the Premier League. But we've also got a group who are very honest, who want to learn, want to improve and want the challenge."
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